Remake The Boxer - PepsiCo / Sting
Grand Prix Cristals, Shortlist Cannes Lions, Silver Spikes Asia, Silver Dubai Lynx
At a time when his career was ruled as over after being knocked out, Sting invited UK boxer to train in the old Mughal city of Lahore, turning it into a gym for him. Social media stepped up to train him through challenges posted online, which Khan responded to. Upon his unexpected return into the ring at Liverpool, Khan won his comeback fight by knocking out his opponent within 40 seconds.